Intellectual Property Protection

Products & Services for a Global Market

Intellectual Property Protection

Your goods or services are your business, and you need to ensure your intellectual investment is protected internationally. Learn what intellectual property (IP) risks exist in global markets, how to protect your IP in other countries, and how to identify the latest IP trends.

You’ll learn:

  • Types of intellectual property protection
  • How to mitigate intellectual property risk
  • How to monitor intellectual property infringement
  • How to implement intellectual property protection strategies
 

Explore More FITTskills Lite Resources

Explore More FITTskills Lite Resources

Choose the topics that answer your importing and exporting questions and download the PDFs now. Access the content right away or save them to read later.

Conducting Cost and Pricing Analysis for Exporting Products

Before exporting your products, you need a cost and pricing strategy to ensure your transactions will be viable. Learn how Incoterms® and HS codes can affect your costs, and set your pricing strategy based on market,...
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Establishing Sales Channels to International Markets

Learn about each available sales channel to reach your international markets, as well as how to select which option(s) are best for you, manage your sales relationships and abide by laws applying to your products or services.
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Each market is different. Do your products or services need to be adapted for international market entry? Learn how to identify your adaptation options, choose the option best suited for your specific customers and market requirements, and customize your value proposition and pricing to ensure success.
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Marketing with Digital Technology

Digital marketing tools can build awareness for your company worldwide and convert that into purchases faster than ever before. Learn how to increase your website traffic, improve the online customer experience, and influence customer decisions at each point of sale.
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