Preparing for In-Market International Sales

On-Demand Learning Courses

Preparing for In-Market International Sales

Bring in foreign market sales by learning how to gain better information, understand customer needs, and create a localized value proposition. 

Take advantage of special introductory pricing on EDC-FITT's new On-Demand Learning courses!

CAD $125.00
CITP Pricing

CAD $50.00

CITPs in good standing are able to purchase this course at an exclusive price. This special price will be applied for CITPs once they have signed into their FITT account and added the course to their cart. Please use the forgot username/password page if you've forgotten your sign in information, or contact with any further questions.


Learn how to better prepare for sales meetings in foreign markets through cultural fluency, market research, a consultative sales approach, and ultimately understand how to best sell to your customers. 

This course is estimated to take 3 hours to complete. You’ll have up to 12 months from the date you register to work through the course at your own pace and to earn a certificate of participation. 

What You'll Learn

  • How to conduct effective market research in your new market 
  • How to prepare and conduct in-market sales meetings 
  • How to adapt your product or service for local markets 
  • How to use the intelligence gained in your research to localize and position your company for growth 
  • And much more 

What’s included

  • Video resources focusing on the central issues and concepts of the course and providing practical examples 
  • Case studies offering real-life examples to help you prepare for important business situations  
  • Practical course takeaways: 
    - 7 Steps to Prepare for In-Market International Sales
    - International Sales Pitch Template 
    - International Sales Checklist
  • Knowledge-check questions to put into practice what you’ve learned 
  • External resources to reference and continue building on your knowledge 
  • Mobile-friendly courses: access and download all course materials for easy reading on the go!  
  • Essential international trade skills to help you compete in today’s integrated global marketplace 

Frequently asked questions

How long do I have to complete an On-Demand Learning course? ​

You'll have up to 12 months from the date you register to work through the course at your own pace and to earn your certificate of participation. 

Do I get a certificate once I successfully complete the course? ​

You can earn a certificate of participation upon completing the Preparing for In-Market International Sales course.

Is this course part of the FITTskills program? ​

This course is not part of the FITTskills Program. Successfully completing this course does not earn credit towards earning the FITT Certificate in International Trade and FITT Diploma in International Trade.  

How many Professional Development Units (PDUs) do I get for completing this course? ​

CITPs can earn 3 PDUs upon successful completion of the Preparing for In-Market International Sales course.