Implementation of Market Entry Strategies

Workshop - International Market Entry Strategies

Implementation of Market Entry Strategies

Translate all of your research and planning into a successful new market for your business by implementing your market entry plan efficiently and effectively.
CAD $300.00
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Overview

Once you decide which market entry strategies to use for a particular venture, you must implement them efficiently and effectively. Whether you use direct or indirect exporting methods, this workshop will help you ensure your relationships with other partners are prosperous, your contracts are fulfilled, and any operations on the ground are meeting designated goals and targets in order to see your plan become a successful reality for your business.

What You'll Learn

  • Decide whether a direct or indirect strategy will work best for you, and implement it accordingly.
  • Build and maintain postitive working relationships when you create a licensee/franchise concept and model.
  • Advance your business goals by negotiating contracts and partnership agreements that will help all parties.
  • Strengthen your position in the market by establishing and managing any foreign direct investments (FDIs).
  • Assess the success of your efforts by monitoring results on an ongoing basis and making adjustments as needed.

What’s included

  • Workshop eBook, which includes unit-based exercises to help you study (the related answers are also available for download)
  • Video resources focusing on the central issues and concepts of the workshop and providing practical examples
  • Guiding notes to facilitate tracking of key concepts
  • Case studies offering real-life examples to help you study and prepare for important business situations
  • Sample exam questions to demonstrate exam format and help you practice for your final assessment
  • Mobile-friendly workshops: access and download all workshop materials, including your eBook, for easy reading on the go!
  • Access to the Implementation of Market Entry Strategies multiple-choice online exam
  • Essential international trade skills to help you compete in today’s integrated global marketplace

Frequently asked questions

What’s the difference between a course and a workshop?

Our FITTskills series of comprehensive international business courses teaches you the competencies you need for a competitive career in global trade. The competencies developed by completing the entire FITTskills program meet the educational requirement for the elite Certified International Trade Professional (CITP®|FIBP®) designation.

The workshops were developed by dividing the courses into smaller sections (course modules) for those interested in focusing on learning the material one topic at a time.

  • FITTskills courses are completed over 3 months (20-40 hours)
  • FITTskills workshops are completed over 1 month (10-15 hours)
How long do I have to complete a workshop?

FITTskills workshops are completed over 1 month. Your exam deadline will be 1 calendar month after the date you register.

The FITTskills workshops are self-paced, so the time required will vary from person to person depending on how you study, your pre-existing knowledge of the workshop material, and other factors. We estimate it will take 10-15 hours to complete a workshop if you are completely new to international trade, or closer to 5-8 hours if you already have 2 or more years of experience.

Do I get a certificate once I successfully complete the workshop?

The material for this workshop is taken from the International Market Entry Strategies FITTskills online course. Successfully completing this workshop will earn you partial credit towards that course.

When you successfully complete this workshop and the 3 other workshops taken from that course, Planning for International Market Entry, Law and Ethics, and Intercultural Competence, you will receive the full credit for that course. This credit will then count towards earning your FITT Certificate in International Trade and your FITT Diploma in International Trade.

Can I access specific units instead of the whole workshop?

Select units taken directly from the acclaimed FITTskills courses and workshops are available in our FITTskills Lite Learning series. These free downloads were created to allow you to learn about single topics you can apply to your daily work, in 1 hour or less.

I need more time to complete the workshop. Can I extend the timeline?

Yes. You can receive up to three 30-day deferrals for a single course or workshop. Your first deferral for a specific course or workshop will be complimentary, and a second or third deferral for that same workshop will be $50 each plus applicable taxes. For your first complimentary deferral, please send an email to info@fitt.ca. For your second or third deferrals for a specific course or workshop, please use the Assessment Deferral Request form.

Can I take the final exam more than once?

You are eligible to re-write a failed FITTskills exam within 90 days of the original exam date. There is no limit to the number of times an exam can be re-written. However, each re-write must take place within 90 days of the previous re-written exam deadline, and there is a fee of $100 plus applicable taxes per re-write. You can request to re-take an exam by filling out an Assessment Registration Form.

What is the refund policy?

A refund, minus a course/workshop withdrawal processing fee, may be granted if you formally request a refund from a course/workshop within 7 days after the registration date, provided the course/workshop exam is deemed not to have been written. No refund will be issued if you withdraw more than 7 days after your registration date.

Course/Workshop Withdrawal Processing Fee:

The withdrawal processing fee is equivalent to 30% of the net amount paid per course/workshop. The net amount paid is calculated as the list price minus any applicable discount.

To Request a Refund:

Send an email to info@fitt.ca stating your full name, course/workshop title, date of registration, and reason for refund request.

What export/import professionals are saying

The FITTskills courses were very informative and enjoyable. One of my favourite courses was International Market Entry Strategies…The course content gave me a broader understanding of the potential risks that could arise when doing business internationally and how to mitigate them. The program sharpened my knowledge of different cultures’ unique methods of conducting business… The online courses were very convenient for me. I was able to pace myself and complete my courses during my free time while working.
Hiwot Regasa, CITP|FIBP, Student Liaison, Mount Royal University
My favourite course was International Market Entry Strategies because it provides a great platform for international trade and export readiness. I would recommend anyone thinking of a career in international trade to consider taking the FITTskills courses.
Liesl Harewood, CITP|FIBP, Independent Consultant
The FITT courses I took helped me to learn how to deal with the financial transactions operations system and learn how to manage my own business. My favorite course was International Market Entry Strategies, because it taught me the best way to understand the local content regulations, how to expect and plan for risk, and how to choose the best entry mode for any potential market
Joseph Sassi, CITP|FIBP, Customs Brokerage Representative, UPS Supply Chain Solutions